Show & Tell: Creating Brand Videos and Launching Effectively with Digital Marketing


Video marketing must be an essential component of all digital marketing plans. According to Hubspot, video marketers are said to get 66% more qualified leads yearly than those who don’t focus on video

But where do businesses start, and how do they choose what content to focus on? How do they present the videos properly? And just as importantly, how do you use those videos to drive engagement, leads, and sales?

Join Pixelab Studios and HBT Digital Consulting on Wednesday, April 29, 2020 at 6p for a webinar entitled, “Show & Tell: Creating Brand Videos and Launching Effectively with Digital Marketing.”

You’ll learn about:

  • Video production considerations
  • Best types of videos and when to use them
  • Choosing video concepts
  • How to showcase videos on social media
  • Creating ads on social media and on YouTube
  • Tracking leads and conversions
  • And more!

Register today!

RJ Huebert
RJ Huebert is the founder and managing principal of HBT Digital Consulting, a Pittsburgh-based business. A digital marketing professional, he specializes in search engine and social media marketing for B-to-C companies looking for lead generation and online optimization. He is also the co-race director for three Tampa Bay 5K events called The Great Mother’s Day Race, The Great Father’s Day Race, and The Great Gay 5K. The races have had over 12,000 participants and have raised over $7,000 for local charities since 2012. Previously, RJ was the marketing director for a world-wide market research firm, and has held management roles in verticals including healthcare, banking, and for-profit education. Helping local business succeed online is his daily passion, launching 5K events gives him joy, and contributing to the Pittsburgh business scene inspires him. RJ earned his Bachelor of Arts from the University of Pittsburgh and Master of Arts from the University of South Florida, focusing on Strategic Communication Management. Currently, he sits on the American Marketing Association Board of Directors - Pittsburgh Chapter. He resides in Pittsburgh, PA with his wife Taylor, chocolate Lab Coco, and a Jack Russel Terrier named Rosie.