From Content Creation to Conversion: Mastering the Art of Video and Online Advertising

Content to Conversion Event

Join us for an exciting event focused on video content and lead generation! Whether you’re a marketer looking to drive more leads, a small business owner, or a content creator interested in producing high-quality videos, this event is for you.


During the event, you’ll learn from industry experts and discover new strategies for creating compelling video content that drives conversions. You’ll also have the opportunity to network with other attendees and exchange ideas and insights.


Here are just a few of the topics that will be covered:


◙ 5 types of video content you can create on your own
◙ 5 types of content you get produce professionally for under $500
◙ Promoting your video content with online advertising
◙ Strategies for measuring the ROI of your video content


The event will take place on Thursday, March 23, 2023 from 5:30pm to 7:30pm and will be held at StudioMe 5819 Penn Ave, Pittsburgh, PA 15206. We’ll provide food and drinks, so all you need to bring is your enthusiasm and eagerness to learn!


Register today – don’t miss out on this opportunity to enhance your video content skills and generate more leads. We can’t wait to see you there!


What’s included in your General Registration?


◙ Food and drinks
◙ Networking
◙ Info session


What’s included in the Premium Registration? $500+ in value!


◙ Food and drinks
◙ Networking
◙ Info session
◙ Create a :15 sec promotional video using StudioME’s video content room and equipment. They’ll even add your logo to the video!
◙ Receive a “Lead Gen Guide” – how to create an offer, landing page, and paid video distribution
After the event we’ll email you the finished video and pdf “Lead Gen Guide”


All Guest Attendees Entered to Win a Final Giveaway Prize – $2,000+ in value!
From StudioME: Free 1 hour session in one of our studio spaces with an assistant plus 1 hour of video editing
From HBT Digital: Paid Media Campaign Strategy/1 month free paid media management (all advertising fees must be paid by the winner)
One winner only, chosen at random from live event attendees. Winner will be notified after the event on 3/23/23.

Register here.

RJ Huebert
RJ Huebert is the founder and managing principal of HBT Digital Consulting, a Pittsburgh-based business. A digital marketing professional, he specializes in search engine and social media marketing for B-to-C companies looking for lead generation and online optimization. He is also the co-race director for three Tampa Bay 5K events called The Great Mother’s Day Race, The Great Father’s Day Race, and The Great Gay 5K. The races have had over 12,000 participants and have raised over $7,000 for local charities since 2012. Previously, RJ was the marketing director for a world-wide market research firm, and has held management roles in verticals including healthcare, banking, and for-profit education. Helping local business succeed online is his daily passion, launching 5K events gives him joy, and contributing to the Pittsburgh business scene inspires him. RJ earned his Bachelor of Arts from the University of Pittsburgh and Master of Arts from the University of South Florida, focusing on Strategic Communication Management. Currently, he sits on the American Marketing Association Board of Directors - Pittsburgh Chapter. He resides in Pittsburgh, PA with his wife Taylor, chocolate Lab Coco, and a Jack Russel Terrier named Rosie.