Pittsburgh Marketing Agency
August 19, 2021
Tags: digital marketing, digital marketing agency, Facebook Advertising, financial partners credit union, google ads, HBT Digital Consulting, pittsburgh digital marketing, pittsburgh marketing agency, search engine marketing, social media advertising,
Are You Looking for a Pittsburgh Marketing Agency?
HBT Digital Consulting is a Pittsburgh marketing agency that focuses on digital marketing and lead generation. RJ Huebert, managing principal of HBT Digital, helps his clients by specializing in pay-per-click (PPC) advertising and social media advertising. The HBT Digital mission is to Help Businesses Thrive!
Digital marketing agencies work with businesses on optimizing their digital identity, creating lead generation campaigns, and managing online advertising. Prospective clients of ours may need a digital marketing professional to assist in creating marketing campaigns and strategies. We work with companies in many different industries, including credit unions, tech firms, law firms, industrial, manufacturing, and e-commerce.
Recent Projects
Below are some snapshots of recent client projects:
Lawrence County Learning Center
- Created a Brand Story
- Created a New Logo
- Received the Google Ad Grant
Financial Partners Credit Union
- Facebook and Google Ads Promotion – Mortgages, Auto Refinance, and New Membership
Pittsburgh Marketing Agency Case Studies
We have new case studies on search engine marketing and social media advertising available on our website. These case studies outline exactly what we do for our clients. They also include goals they may have, our solutions, and the ultimate outcomes of the strategies.
Wendaur Law Firm
One goal for Wendaur Law Firm was to show up first when somebody searches for the firm’s specializations. We noticed that there was opportunity for the firm to dominate its markets in Philadelphia, Harrisburg, and Lancaster. We then decided to use Google Ads to increase traffic. The result? Over 126,000 impressions and an 18.65% conversion rate!
Children’s Flight of Hope
Children’s Flight of Hope hosts an annual beer event in Raleigh, NC. In order to promote the event, we used Facebook and Instagram ads. The ads reached over 23,000 people. There were over 500 attendees at the event, as well as over $160,000 raised! This was a smashing success for the nonprofit.
Financial Partners Credit Union
First, we looked at Financial Partners Credit Union (FPCU)’s goals. FPCU wanted to focus on selling more auto refinance loans. We decided to use Google Ads to drive search traffic to an FCPU landing page. By using keywords, such as “auto refinance” and “refinance my car loan,” we were able to drive 6,707 impressions and 440 clicks.
EPIC Software Development
EPIC Software Development had already been using search engine marketing, but the company wanted to see if Facebook Ads could help them even more. We prepared a detailed Facebook strategy using Facebook Ads. EPIC ended up with seven Facebook leads at $146 per lead and 246 clicks costing $4.16 each. Pretty EPIC stuff!
August is also the last month of our internal “Summer of Leads” campaign, and we can help your business with strategy and online digital advertising! Contact us today if you need help generating leads or creating a new digital marketing plan. It’s time to get your strategy right with a Pittsburgh marketing agency!